[solved] Under what circumstances should a company's management team attempt to seriously compete with rivals to supply private-label footwear to chain retailers in one or more geographic regions?
When the company has more production capacity than it needs to fill the projected orders for branded footwear and when its analysis and projections reveal the company stands a good chance of winning a contract at a profit-enhancing offer price
When the company has the capability to produce private-label footwear at a production cost per pair that is at least $5 below its per pair production cost for branded footwear
When the data in the latest Competitive Intelligence Report indicates that one or more rival firms successfully won contracts to supply private-label footwear at offer prices that were attractively profitable
When no seller of private-label footwear in the prior year captured as much as a 20% share of the private-label pairs supplied in any given region
When the data in the latest Competitive Intelligence Report indicates that some of the companies competing to supply for private-label footwear were able to win contracts at offer prices above $25 per pair