[solved] There are many routes to competitive advantage, but they all involve quizlet
selling at a price that is lower than the prices charged by other rival firms.
achieving the largest market share of any company in the industry.
providing a distinctive buyer segment with what segment members perceive as superior value compared to the offerings of rival sellers.
providing buyers with a very high quality product at an attractive price.
having lower production costs than any other rival company in the industry.