Your team is working hard to develop
Your team is working hard to develop a strategy to serve a new client. Which of the following actions is most important to ensuring an effective strategy is chosen?
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Ask the team member with the most industry-related experience to lead the process.
Suggest that each proposed strategy be evaluated against a set of key objectives.
Invite the client into a meeting to shape the strategy.
Conduct a benchmarking survey of similar clients to determine best strategy.
