What characterizes a low-risk, attractive competitive environment?

lacks powerful driving forces and is thus likely to be relatively slow-changing and cause industry members to have low profit margins.

typically results in a “buyers’ market” where industry members are forced to reduce prices.

is conducive to industry members earning attractive profits.

gives each industry competitor the best potential for growing rapidly and strongly differentiating its product.

requires that industry members have low costs in order to be competitively successful.