Pinpointing what strategic issues and problems top management need to address in crafting a strategy to fit the company’s situation
Evaluating whether the company is competitively stronger or weaker than key rivals
Identifying the company’s important resources and capabilities, and evaluating whether they have the competitive power to produce a competitive advantage over rival companies?
Scanning the external environment to determine which company strengths offer the best prospects for achieving sustainable competitive advantage
Assessing whether the company’s costs and prices are competitive with those of key rivals, and whether it has an appealing customer value proposition
Jos Simulation Answered question April 4, 2025
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